By Chris Rockwell

Once in a while you come across someone who is a “game changer.” Malik Taylor (aka Phife Dawg) is one of those rare people.   Not only is he a Hip Hop legend from the ground breaking hip hop group, “A Tribe Called Quest”; and a high school basketball coach; but he has recently survived a kidney transplant from the ravaging effects of diabetes.

Malik and King Duce founder Chris Rockwell recently hung out to discuss his latest project,  a reality T.V. show based on his battle with diabetes and the heroic kidney transplant made possible by the unselfish love and sacrifice of his amazing wife.  But despite the heavy theme, Phife is not short on smiles and making people laugh with his undeniably quick wit.

“Phife is a hip hop legend, class act human, a courageous survivor and one of the funniest dudes I’ve ever met!  I’m honored to welcome Malik to our King Duce family and I’m stoked to collaborate with him on some exciting up coming projects. “,

Rockwell said after hanging out at Artsprojekt.com headquarters recently.

Phife praised his new friends,

“I’m down with Rockwell and King Duce.  I like where they are taking the concept of a music and fashion brand.  They’re doing big things out here.”

Malik Taylor aka Phife Dawg, is one third of the dynamic trio the world grew to love called A Tribe Called Quest. ATCQ was one of the first hip hop groups in the 90s to achieve worldwide success with their classic punch-line rhymes and jazzy drum heavy beats and loops. They became role models to a group of would be mcs who would go on to form groups like The Roots, The Fugees, Slum Village, and many others.  Last year they rightfully earned recognition at the VH1 Hip-Hop Honors ceremony.

Stay tuned for more as we follow Malik on his amazing journey….